"What has worked to attract and also retain customers has been just being ourselves. We are a place where you can come in for a great cup of coffee (or tea). Customers have gotten to know the names of…

"Head to Brooklyn-based Cafe Grumpy for a luxurious cardamom and rose latte ($6). Concocted with espresso, your choice of milk, honey, and a dash of cardamom, this beautiful beverage brings a mild swe…